Exceptional Service

For more than 20 years, we always place our clients first. Throughout our organization, the people who make up Sussex Strategy Group are committed to helping our clients – companies and organizations – succeed at meeting their respective objectives. While the power and speed at which we communicate has changed, and will  continue to change, our commitment to exceptional service will never waver. Our goal is to continue to communicate with more people, in more places with bigger and better ideas constantly making more impact.
Government Relations
Municipal
Provincial
Federal
Sussex Strategy Group is one of the few, large national firms that offers the services of a full time municipal affairs practice groups. Our dedicated team has an in-depth experience and knowledge base from which to address virtually every type of municipal issue. Best known for its work in the Greater Toronto Area, our team tracks key emerging issues nation-wide and manages national campaigns focused on municipalities, as well local challenges unique to one city or town.

The Sussex municipal practice brings unparalleled understanding of municipal law-making and procedural issues as well as a long history of success in every type local issue both large and small. If there is an issue that requires finding the winning combination of good local politics, good public policy and a good outcome for your organization – you need Sussex on your file.
The Sussex provincial government relations team are experts at taking a thorough and comprehensive approach to the firm’s clients and their individual, specific needs. These needs may be best met within the legislature; one or more ministries or departments; a crown corporation; an agency, board or commission; or a combination thereof. Sussex clients can be assured that their interests – be they legislative, regulatory, policy, funding, or procurement – will be well served.

Sussex provincial government relations consultants have considerable expertise, and have assisted numerous client organizations, in health, energy, environment, economic development, information and communications technology, clean tech, tax policy, infrastructure, real estate and development, financial services, and accessing government funding programs for business. From Sussex’s proprietary offices, or through the firm’s network of affiliates in provincial capitals in Canada, Sussex effectively services its clients’ provincial government relations needs across the country.
Our Ottawa practice is known for its extensive experience and insight covering all departments of the federal government. Sussex knows how to leverage multiple motivations and interests from various government entities and stakeholders in order to position and advance the issues of our clients with key decision-makers.

Sussex has successfully supported clients in some of the largest procurements in Canadian history, as well as with successful changes to legislation, regulation, and policies to ensure they align with good public policy and with our clients’ interests. Our federal team has been recognized as one of the hardest-working advocates on Parliament Hill, with a reputation for professionalism and achieving results.
Strategic Communications
Corporate
Media Relations
Stakeholder
Our Corporate Communications team has been providing strategic advice and execution for clients in a wide range of sectors including healthcare, energy, financial services, not-for-profit and more for more than 15 years. In that time, our team of communications experts have assisted our clients plan and communicate effectively with the media, employees, regulators, local governments, communities, NGOs and labor unions often under the most demanding and sensitive circumstances. Our corporate communications services range from M&A communications to strategic planning and everything in between.
At Sussex, we believe that effective media relations require a thorough understanding of the media. We are always looking for the different angle, unique idea or new take on a familiar story that will suit a specific media outlet. We use all forms of media to get your message across – from traditional media outreach to targeted social media campaigns, using a variety of digital platforms. Our team benefits from former journalists and passionate media relations experts from a range of disciplines who are committed to achieving our clients’ goals. We are focused on providing results-oriented solutions and are driven by our ability to create connections between our clients and the audiences important to them.
Core capabilities of the Sussex communications team are effective community engagement, crisis communications, and issues management. We work with our clients to find ways to work collaboratively with key local partners to find solutions to problems, manage potential fallout, or consult for the betterment of community relations. We understand that successful project development in today’s landscape depends largely on the level of stakeholder & community engagement. Sussex has designed and implemented many community engagement programs that include strategic planning and advice, community relations support, local event management, media support and stakeholder engagement. Our approach is used regularly for environmental and regulatory approvals, major infrastructure developments and reputation restoration for major employers.
Digital Advocacy
Activation
Creative
Social
Sussex Strategy Group has experience running digital advocacy campaigns along with our digital campaign partner, Adrenaline Digital. Our services include micro-targeted advertising, list-building, online persuasion, website development and content development.

We've helped clients such as the Dairy Farmers of Canada and the Canadian Medical Association mobilize tens of thousands of Canadians for their respective causes, and achieve results.
Sussex Strategy Group and our partners have developed creative campaigns, marketing collateral, advertisements and branding for engagements small and large.
Do you know what people are saying about you online? At Sussex, we're experts at monitoring and measuring the social conversation around your topics and areas of interest. We also know how to influence those conversations with custom content and deliberate social media strategies. We offer full social management including monitoring, content creation and community management.